Cubcoats

Animations for the launch of Cubcoats, in collaboration with Zac Park.

ANIMATION by + / BASED ON ILLUSTRATIONS by / ART DIRECTION by .

A frame by frame style of animation was used to animate original illustrations by Mimi Chao.

A frame by frame style of animation was used to animate original illustrations by Mimi Chao.

Each unique character was brought to life with a six frame waving GIF.

CHARACTER DESIGN -
MIMI CHAO
/ ANIMATION -
MWL
+
MAKE IT MOVE

Each character was animated jumping from its box to show off the fun inserts included with each pack.

Each character was animated jumping from its box to show off the fun inserts included with each pack.

The four steps of the cubcoats process were bought to life.

I worked with Make it Move who animated some of the more complex transitions.

ANIMATION -

I worked with Make it Move who animated some of the more complex transitions.

ANIMATION -

The animations were used on the Cubcoats website.

 

MWL


Design, illustration + animation
ola@michaelwilliamlester.com
+447769338709
 UK





Website design + build by MWL / © Michael William Lester 2017